Real Estate Videos

Appealing to a Gen X Buyer

A quick glance at the NAR’s 2022 Generational Trends Report will show that millennials and baby boomers in numbers represent the largest percentage of buyers and sellers, respectively. These two groups are often the focus of marketers and researchers looking to best articulate the homebuyer profile. However, the power and influence of Gen X is…

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Thoughts on Leadership: Leading Like a Dog

For today’s post, I want to talk about dogs. Well, people really, but first, let’s talk about dogs. According to the latest survey from the American Pet Products Association, pet ownership in the U.S. rose to an all-time high—70% of U.S. households—in 2020. Why? Because pets are the perfect companions. No matter if we’ve been…

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Building Relationships, Making Clients for Life

Shirley Morrison Broker/Owner CENTURY 21® Coastal Advantage Jacksonville, North Carolina www.c21coastalnc.com Region served: Southeastern North Carolina Years in real estate: 30-plus Number of offices: 3 Number of agents: 60 You recently opened your own CENTURY 21® brokerage after more than 30 years with the brand. Tell us about the experience.  I felt like I was…

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Court Calls for NAR to Provide Sitzer/Burnett Findings to Moerhl Plaintiffs

Despite the solace of its recent courtroom victory, the National Association of REALTORS® (NAR) still has one of its most significant fights ahead. The organization has been pressured to provide expert reports and documentation from one commission-related case to another. As both sides compile supporting documents and evidence in the Moehrl v. The National Association…

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National Rents Hit Their 14th Straight Month of Record-Highs

The U.S. median rental price hit a new high—$1,827—for the 14th month in a row, according to the latest Monthly Rental Report from realtor.com® released this week. And higher rents are increasingly cutting into households’ budgets for regular expenses and savings, according the portal’s Avail Quarterly Landlord and Renter Survey, also released this week, which…

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Registration Open for ‘NAR NXT, The REALTOR® Experience’ – the New Name of the Annual REALTORS® Conference & Expo

The REALTORS® Conference & Expo is now NAR NXT, The REALTOR® Experience. This year’s event will take place in November in Orlando, Florida. NAR NXT will also offer virtual content for select sessions. Over two years of analysis and research have resulted in incorporating meaningful changes to NAR’s premier annual event, REALTORS® Conference & Expo.…

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Effie Atsaves Promoted to LeadingRE Vice President, Marketing

Chicago-based Leading Real Estate Companies of the World® (LeadingRE) recently promoted Effie Atsaves to vice president, marketing, the company has announced. In this role, Atsaves will continue to lead the marketing team, while developing strategies for enhancing LeadingRE’s branding opportunities, delivering valuable member tools and resources, and elevating network communications, the company stated. Atsaves joined…

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Fathom Realty Adds Four Members to Its New Regional Director Position

Fathom Realty has announced several new leaders have been promoted to guide and support agents in a new position of regional director, to support company growth goals and drives key performance indicators. In addition, these new leaders will help coach and train district directors to build solid relationships with Fathom Holdings brands, the company states.…

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Headliners Week of 5/15 -5/21

RISMedia Content Editor Paige Brown delivers this week's Headliners, a video recap of the week's top stories in real estate.

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The Easy Way to Amplify Your Brand

Let’s face it, the thought of posting on yet another social media platform is overwhelming, right? Insta-what? Tik-too much work? Face-endless scroll? We get it. But there is one platform that many real estate agents overlook to their detriment: LinkedIn. Before you brush it off, here are some benefits of using LinkedIn. Designed for business…

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